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(03:46) “I’ve heard many startup CEOs say their cloud channel motion failed despite hiring a new Alliance Manager and kicking in relationships with AWS. While it is important to drive success, it is also important to realize that an alliance manager is not a magic pill. They need time to build and take action on a long-term strategy that empowers you to take on the largest and best ISVs competing for attention in the marketplace before you start seeing results,” Nadav reiterates.
The Complete Guide to
Sales Growth on Cloud Marketplaces
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