October 2025 Product Release: Clarity, confidence & control for every cloud GTM motion

The cloud GTM motion today spans multiple marketplaces, sales teams, and automation flows. But as co-sell volume grows, so do the points of friction - unclear revenue shares, missing contract data, disconnected systems, and silent sync failures.

This month’s Clazar release is built to eliminate that friction. We’ve focused on one goal: help every ISV run their cloud GTM engine with more visibility, fewer surprises, and stronger alignment across clouds.

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TL;DR

Here’s what’s new in Clazar this month:

• See what you actually earn in GCP: Clear visibility into fees and net revenue after offers go live.
  
• Get complete commercial context in AWS: All contracts, billing, and buyer details in one place.
  
• Prioritize co-sell where Microsoft is already active:  Focus on high-impact, managed accounts.
  
• Run multi-account Salesforce setups seamlessly: Manage multiple marketplace accounts without duplicate orgs.‍
• Stay ahead of automation issues: Get instant alerts when auto-create or auto-update jobs fail.

Cloud marketplace transparency: Understand your true revenue

Visibility is power, especially when it comes to understanding the actual revenue generated from each cloud deal.

With this release, GCP sellers can now see the exact percentage GCP deducts from every deal type after publishing. No more hunting for internal references or waiting for payout statements — you can now verify your net revenue instantly, right from Clazar.

The result: you can price smarter, plan margins better, and negotiate private offers with full clarity on what’s retained vs. what’s paid out.

Contract intelligence: Complete context on every AWS offer

AWS sellers often spend time reconciling multiple views: one for the offer, one for the contract, one for the payments. Not anymore.

Clazar now brings everything together in a single AWS private offer view — from agreement IDs and contract dates to gross bookings, disbursements, and buyer details.

You don’t just see data — you see your full commercial story in one place.Finance teams can forecast revenue accurately, seller teams can track deal progress confidently, and leadership can finally trust one unified view of the AWS GTM motion.

Co-Sell precision: Focus where Microsoft Is engaged

When building co-sell momentum with Microsoft, time spent chasing the wrong accounts is time lost. The new Microsoft Managed property solves that. You can now instantly identify companies that are directly managed by Microsoft’s account team, helping your sellers focus where there’s already field engagement.

That means faster co-sell validation, higher connect rates, and better alignment with Microsoft GTM priorities: all driving more qualified, higher-velocity co-sell deals.

Manage multiple seller accounts from a single Salesforce instance

Many Clazar customers run multiple marketplace accounts across different business units or geographies. Until now, managing them within Salesforce has meant juggling multiple organizations or custom connectors.

With multi-account Salesforce integration, you can now connect all your Clazar accounts to one Salesforce instance and switch between them seamlessly.

Sellers stay in flow, CRM data stays clean, and your ops team no longer needs to maintain redundant setups.

Never miss a co-sell sync again

Automation only adds value when you know it’s working. That’s why Clazar now proactively alerts you when an auto-create or auto-update job fails.

You’ll get an email summary explaining what went wrong, whether it’s a CRM sync issue, an invalid field, or a data mismatch, along with a direct link to the detailed report.

This provides GTM and RevOps teams with full visibility into sync health, enabling quick fixes before pipeline updates or co-sell submissions are impacted.

Wrapping Up

The October 2025 release is built for teams scaling cloud GTM and co-sell operations across AWS, Microsoft, and GCP. Clazar continues to make marketplace selling faster, more transparent, and more aligned, helping ISVs grow revenue across clouds without operational drag.

Top FAQs

1. How does Clazar help me plan pricing and revenue on GCP?
You can now see the Vendor Net Revenue Percentage (1.5–3%) that GCP deducts from each deal type, allowing you to calculate margins and model revenue more precisely.

2. What value do AWS contract enhancements add?
All contract, billing, and buyer information is consolidated — giving you faster access to financial and operational insights without needing to switch tools.

3. How does the Microsoft Managed property improve co-sell performance?
It helps you prioritize accounts already managed by Microsoft’s field teams, improving alignment, reducing friction, and accelerating co-sell approvals.

4. What’s the benefit of Salesforce multi-account support?
You can manage all Clazar-connected marketplace accounts from one Salesforce instance, reducing setup duplication and enabling a unified GTM workflow.

5. Why do failure alerts matter for co-sell automation?
They ensure no opportunity goes unsynced — giving RevOps teams early visibility into issues and protecting your co-sell and marketplace pipelines from silent errors.