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Enabling Modern Way to Sell SaaS Software

Clazar helps SaaS companies sell via Cloud Marketplace. Our platform helps companies scale from their first deal to thousands of deals seamlessly.

Our Story

The mission to help SaaS companies adopt cloud GTM stems from deep empathy rooted in the founding team based on their experience in this space. Having seen up close the benefits and pain points along the journey of adopting marketplaces convinced us to pursue our mission with our team of top-class builders and entrepreneurs.

Our Core Values

One Team
We enjoy every bit of our journey as one team focused on our mission.
Deliver Results
We have a strong bias for action and ownership in delivering the best.
Customer Trust
Our north star is our customers' growth. We strive for delight in every single interaction our customers have with us.
Growth Mindset
We follow a very strong growth culture built on executing original ideas and being bold.

Founders

Founders with extensive first-hand experience in building SaaS and marketplaces
Trunal Bhanse
Co-Founder & CEO
Aayush Bahuguna
Co-Founder & CTO

Our Investors

Reid Hoffman
Co-Founder @ The General Partnership
Daniel Portillo
Co-Founder @ The General Partnership
Phin Barnes
Co-Founder @ The General Partnership

Our Advisors

Neha Narkhede
Co-Founder @ Confluent
Kyle Parrish
VP of Sales @ Figma
Lenny Rachitsky
Writer, Advisor and Angel Investor
Clara Liang
Business Lead @ Stripe,
Ex VP and GM @ Airbnb
Vinod Devan
Ex Head of Partnerships @ Confluent
Vlad Loktev
VP and GM @ Airbnb

Our customer stories

AWS Marketplace has transformed our adoption curve! Doubling down on it, we wanted deeper insights into the buyer's journey and ability to scale without breaking the bank. Built by experts who have successfully run large marketplace deployments, Clazar is the best strategic partner for our growth.
Khawaja Shams, CEO @ MomentoHQ
The team at Clazar has deep experience in cloud marketplaces. We were considering enabling PLG motion for our product, where the Clazar team helped us with a tailored approach leveraging marketplaces. That was extremely helpful. They would be able to help any business reap benefits out of cloud marketplaces.
Daniel Loreto, Founder @ jetpack.io
We had seen some very strong growth signals for Scrut from AWS Marketplace, so it was a strategic decision for us to enable cloud GTM. After our first meeting with Clazar, we knew they could drastically reduce the overall time to get live and enable us to run our operations seamlessly on marketplaces.
Aayush Ghosh Choudhury, Co-Founder
and CEO @ Scrut Automation
Onboarding in just two days and only four hours of involvement from our side - that's what folks at Clazar are capable of. We were truly impressed; none of the other vendors we evaluated were even close to this.
Sathya Narayanan Nagarajan, Co-Founder @ Amnic
We saw multiple customer requests to buy our product from cloud marketplaces. Clazar helped us get our listing live super fast and set things up for the smooth running of cloud marketplaces as an effective go-to-market channel.
Swaroop Jagadish, Co-Founder and CTO @ Acryl Data
AWS Marketplace has transformed our adoption curve! Doubling down on it, we wanted deeper insights into the buyer's journey and ability to scale without breaking the bank. Built by experts who have successfully run large marketplace deployments, Clazar is the best strategic partner for our growth.
Khawaja Shams, CEO @ MomentoHQ
The team at Clazar has deep experience in cloud marketplaces. We were considering enabling PLG motion for our product, where the Clazar team helped us with a tailored approach leveraging marketplaces. That was extremely helpful. They would be able to help any business reap benefits out of cloud marketplaces.
Daniel Loreto, Founder @ jetpack.io
We had seen some very strong growth signals for Scrut from AWS Marketplace, so it was a strategic decision for us to enable cloud GTM. After our first meeting with Clazar, we knew they could drastically reduce the overall time to get live and enable us to run our operations seamlessly on marketplaces.
Aayush Ghosh Choudhury, Co-Founder
and CEO @ Scrut Automation
Onboarding in just two days and only four hours of involvement from our side - that's what folks at Clazar are capable of. We were truly impressed; none of the other vendors we evaluated were even close to this.
Sathya Narayanan Nagarajan, Co-Founder @ Amnic
We saw multiple customer requests to buy our product from cloud marketplaces. Clazar helped us get our listing live super fast and set things up for the smooth running of cloud marketplaces as an effective go-to-market channel.
Swaroop Jagadish, Co-Founder and CTO @ Acryl Data