The Complete Guide to

Sales Growth
on Cloud Marketplaces

A powerful study of how ISVs can launch and scale a sales motion on cloud marketplaces, partner with the hyperscalers, and drive revenue growth for their business. Contains strategies and insights from the success of 100+ ISVs, practitioners and revenue leaders in the industry.
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Insights and perspectives from

image of Nima Badiey
Strategic Partnerships Leader, Nvidia
Image of Pete Goldberg
Director of Alliances,
Own Company
Image of Kamal Gupta
CEO,
Omnistrate
Image of Vince Menzione
CEO,
Ultimate Partner
Image of Michael Musselman
VP of Partnerships, Astronomer.io
Image of Laura Ripans
Senior Director,Cloud Alliances, 
Datadog
image of Kristine Stewart
Senior Partner Evangelist,
Spur Reply
image of Nadav Tzuker
Cloud Alliance Manager, Wiz

Why you should read the guide

If you are a revenue or partnerships leader looking to accelerate growth by tapping into the power of cloud marketplaces, this one's for you.

Here's a sneak peek at the transformative insights you'll gain:
Strategic Alignment: Determine the fit of cloud marketplaces within your revenue blueprint.
Stakeholder Synergy: Foster powerful cohesion among key departments—partnerships, sales, operations, and finance—transforming team effort into team success.
Early Success: Initiate pilot teams and run smartly designed experiments that catapult your marketplace presence.
Scalability: Develop and deploy a multi-cloud strategy that scales your marketplace impact exponentially.
Insights and Analytics: Master the artistry of measuring and articulating channel performance, equipping you to inform and inspire your team with clarity and confidence.
Tablet displaying a guide page titled “1. Setting your team up for success.” The page includes explanatory text about launching a cloud marketplace motion, a section called “Key drivers for effective collaboration” with a Venn diagram, and a checklist titled “5 tips to reduce friction and maximize adoption.”

Praise for the guide

"Working with several businesses on transformative, ecosystem-led go-to-market motions, I've seen firsthand how challenging it can be to navigate this rapidly evolving landscape of cloud marketplaces. This ebook not only demystifies the process but provides actionable insights on everything from stakeholder alignment to performance measurement."
image of Kristine Stewart
Kristine Stewart
Senior Partner Evangelist, Spur Reply

Take complete control of your cloud channel

Download the guide