The cloud marketplace pricing playbook
Everything ISVs need to know to price their marketplace listings for faster adoption and higher conversions
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Expert pricing guidance from high-performing ISVs on AWS, GCP, and Azure marketplaces
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Why you should read the book:
Cloud marketplaces are a $50+ billion opportunity, but pricing your product incorrectly can cost you deals, revenue, and customer trust. Here’s what this playbook will help you achieve:
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Understand marketplace pricing rules: Determine the fit of cloud marketplaces within your revenue blueprint.
Simplify pricing for faster adoption: Discover how to structure your pricing tiers and usage dimensions to reduce buyer friction.
Leverage public and private offers: Master the art of designing public listings and private offers to close enterprise deals.
Avoid revenue leakage: Implement metering and billing best practices to ensure accuracy and maximize revenue.
Learn from real-world examples: See how successful ISVs are pricing their products to drive growth on cloud marketplaces.
Unlock the secrets to cloud marketplace pricing success
And get access to 15+ pricing best practices and examples!