Webinar
Thursday, August 08, 2024
10-11 AM PST

Accelerating Cloud 
Marketplace Sales

From Launch to Strategic
Co-selling with Hyperscalers

Don’t Just List. Grow.

With over $340 billion in committed spend, a 40% faster sales cycle, and the opportunity to drive revenue with trillion-dollar giants, cloud marketplaces are proving to be lucrative revenue streams. Companies like CrowdStrike, Splunk, Palo Alto Networks, and Snowflake have surpassed the $1 billion revenue mark.

Yet, as channel performance soars, so does competition. Today, over 100,000 listings compete for customer attention and budgets on cloud marketplaces. How will you stand out?

Join top partnership leaders and marketplace experts on our webinar as they uncover how you can:

  • Mobilize organizational support to launch and scale your marketplace presence
  • Effectively onboard partners and drive up marketplace conversion rates
  • Develop a ‘better together’ story and joint sales motion with your hyperscaler partners
  • Build the right marketplace tech stack to improve sales volume, velocity, and accuracy
  • Map and measure growth milestones across your marketplace journey
ISVs with a well conceptualized Cloud GTM roadmap have seen marketplaces contribute close to 20% of their total revenue…
‍‍
While listing is the first step towards accessing the $340B cloud commit buyers have locked-in with the hyperscalers, standing out from a marketplace catalog of thousands and accelerating cloud sales requires more from the GTM leader.
‍In this curated virtual workshop Jake Ramirez, Senior Partner Development Rep at AWS will join Brian Lawrence, Head of Sales and Michaela Powell, Head of Customer Success at Clazar, to help you understand the real marketplace revenue opportunity, create bespoke transaction experiences for customers, and access the wider hyperscaler network through co-sell. The experts will break down how to -
  • Scale beyond initial wins by building a long-term roadmap with your GTM stakeholders
  • Strengthen hyperscaler partnerships through your association with key marketplace representatives
  • Achieve co-sell eligibility to unlock the full potential of the marketplace buyer universe
  • Streamline sales processes by leveraging platform automations to ensure deal visibility and data integrity
  • Identify hyperscaler programs and resources to help you propel revenue generation

Find 2X Value on Registering

Also get early access to Clazar’s Complete Guide to Accelerating Sales on Cloud Marketplaces. Delivered to your inbox right after the webinar, this 60-page guide contains practical frameworks, workbooks, and strategies to help you replicate the success of the fastest-growing businesses on cloud marketplaces. List, scale, and score big with expert advice from practitioners!

Join the Experts

Michael Musselman
VP of Partnerships
Nadav Tzuker
Cloud Alliance Manager
Reis Barrie
Managing Director
Trunal Bhanse
CEO – Clazar