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Clazar Blog

Cloud Marketplace Listing

From a billing mechanism to a sales channel: Nadav Tzuker on the evolution of cloud marketplaces

From a simple billing tool to a $350M+ revenue driver: Learn how cloud marketplaces became the fastest-growing sales channel in B2B SaaS and why Wiz's partnership expert believes they're now 'inevitable' for business growth.

Modern sellers are meeting new software buyer expectations on cloud marketplaces

As a $45 billion market opportunity, cloud marketplaces are designed to be seller-friendly and ecosystem-first. Today, they are also increasingly becoming a powerful tripartite commercial conduits for buyers, sellers, and channel partners (service providers, SIs, GSIs, resellers, and more).

How to list on the Google Cloud Marketplace

The Google Cloud Marketplace can help you win up to 35% more and 32% larger deals. Learn how to get listed to unlock a massive new revenue stream.

How to register as a seller on AWS Marketplace

Registering as a seller on the AWS marketplace is the first step to kickstarting your AWS cloud GTM motion. Here’s your step-by-step seller registration guide.

How to list on the AWS Marketplace

If you’re looking for help on listing your SaaS product on the AWS Marketplace, you probably already have an understanding of its incredible revenue-generating potential as a route-to-mark.

Announcing Clazar’s $10M Series A funding to fuel innovation in Cloud GTM automation

Clazar is thrilled to announce a $10M Series A led by Ridge Ventures & Ensemble VC. We’re excited to continue democratizing & automating Cloud GTM.

To find cloud GTM success, you must first solve its ‘people’ problem

Every new GTM starts with building an orchestration layer – an interconnected set of tools that unifies sales, finance, rev-ops, legal, and other teams that affect your GTM lifecycle.

5 Reasons why cloud marketplaces are powering SaaS GTM strategies in 2024

Changing buyer behavior, growing demand for self-service, shifting platform dynamics and cost-efficiency are driving SaaS GTM strategies in 2024 to focus on cloud marketplaces.

Listing on cloud marketplaces but not seeing results? Here’s how a cloud GTM platform can help

Already listed on cloud marketplaces? Here’s how you can boost your presence and unlock more value with a cloud GTM platform.

Build vs. buy: The cloud GTM perspective

Wondering if you should build your own cloud GTM platform or buy one? Find a complete view of ROI, resource utilization, and effort across your options, here.

Listing on cloud marketplaces: Overcoming the entry barrier

Cloud marketplace listings are changing the face of SaaS commerce by helping vendors sell faster and better. But this silver lining comes with a cloud.

Vyshnavi Dabbir

Payment processing platforms vs. cloud marketplaces: Which one should I choose?

Metering, invoicing, billing, revenue collection through payment gateways, and payment processing charges. Find out how you can bypass them all by selling through cloud marketplaces.

Migrating your cloud marketplace listing with Clazar Lift-n-Shift

Take away developer effort from the process of migrating your existing cloud marketplace listing to Clazar with our Lift-n-Shift capability

The ultimate guide to cloud marketplaces

Thinking of listing on cloud marketplaces but don’t know where to begin? Here’s the what, why, and how on cloud marketplaces!

Start selling on cloud marketplaces

Launch and manage your listings across AWS, Azure, and GCP without any technical
or operational involvement